In marketing channels, what term describes intermediaries who help with distribution but do not take ownership or negotiate the sale of goods?

Integrated Marketing Channels MCQs for PPSC, FPSC, NTS, and Pakistan government job tests. Select an option below, then read the explanation.

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Subject
Integrated Marketing Channelsmarketing-mcqs › integrated-marketing-channels
Published
3 Oct 2021
Last updated
28 May 2026

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Explanation

Intermediaries that support the distribution process without negotiating or assuming ownership of products are known as facilitators. Merchants and agents typically take title or negotiate sales, while terminators and concluders are not standard terms in this context.

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