Festinger and his team found that participants paid $1 for performing a boring task rated the task more positively than those paid $20. Which psychological theory explains why individuals change their genuine attitudes to align with their previous or current actions?

Attitudes, Attributions And Social Cognition MCQs for PPSC, FPSC, NTS, and Pakistan government job tests. Select an option below, then read the explanation.

Attitudes, Attributions And Social Cognition

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Subject
Attitudes, Attributions And Social Cognitionpsychology-mcqs › attitudes-attributions-and-social-cognition
Published
29 Aug 2023
Last updated
28 May 2026

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Explanation

The study illustrates cognitive dissonance theory, which suggests that people adjust their attitudes to reduce the discomfort caused by inconsistencies between their beliefs and actions. Participants paid only $1 experienced dissonance and thus altered their attitudes to view the task more favorably, unlike those paid $20 who had sufficient justification for their behavior.

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